Social Media Management
Social media isn’t just a marketing channel—it has become an extension of your business. Facebook, Twitter, Pinterest, Instagram and even LinkedIn are powerful tools that can help you promote your products and services or provide valuable customer service. With social media management services, you can outsource these tasks so that you don’t have to hire more full-time employees. By relying on Pixel Monkey instead of doing all of these tasks in-house, you can save time and money while improving overall customer satisfaction. Plus, with consistent messages across multiple channels, your customers will be able to learn more about your brand simply by engaging with your digital content.
5 Social Media Platforms for Business
Social media platforms have exploded in popularity over the past decade, and they’re now such an integral part of the marketing world that most businesses simply can’t afford to neglect them anymore. Which social media platforms should you use to market your business, though? In this guide, we’ll cover 5 of the best social media platforms for business, plus we’ll tell you how to determine which ones are right for your business based on your overall marketing strategy.
Facebook is by far one of most popular social media platforms, and it continues to evolve its offering. It’s a great place to promote your business and connect with customers. Creating a Facebook fan page allows you to post status updates and other content that will appear in your fans’ newsfeeds, as well as interact with potential customers who like your page.
Twitter is effective in a unique way compared to other social media platforms. It’s a platform where you would have to deliver your marketing message under 50 words per tweet. This makes content writers to be precise and not beat around the bush. Twitter allows you to connect with business experts in your field, share news relevant to your industry, and build relationships with potential customers. As an entrepreneur, Twitter is also a great platform to showcase your expertise and get recognized by peers.
Most businesses should try to incorporate Pinterest into their marketing mix because it’s an incredibly powerful (and visual) platform that connects with women and millennials. If you have products or services that your audience can buy, either directly from your business website or via affiliate links, you should be posting about them on Pinterest. In fact, if you already have a business website and are looking to increase traffic, it might make sense to build a separate Pinterest profile.
Where else can you take a picture of your cat or dog and have it liked by tens of thousands? If you’re trying to get more likes on your account—whether you’re a business or an individual—Instagram is definitely a good place to start.Instagram is one of the most user friendly and satisfying platforms there is and content consumption in this platform is only going to increase. Instagram is a platform where influencer collaboration is more effective than other social media platforms.
For business-minded professionals, LinkedIn is a must-have because this is where all the serious decision making people are. It’s been called the largest professional network in the world because of its comprehensive nature and advanced functionality, and it’s used by more than 400 million people around the globe. With LinkedIn, you can grow your professional network with ease and make an impression by showcasing your work to a wide audience. If you don’t already have a profile on LinkedIn, what are you waiting for?